The MVP studio for founders
Your idea. Live in 14 days.
$10k. Two weeks. A real product in your users' hands.
Why speed is everything
Most ideas don't fail.
They expire.
The traditional way takes 3–6 months and $50k+. By the time you launch, the market has moved, a competitor has shipped, and your conviction has drained into meetings.
Our goal is simple: get you to your first dollar as fast as possible. A real product in real users' hands, so you can validate the idea, not just believe in it.
We compress the distance between idea and evidence.
Two weeks. Real users. Real answers.
Founders, not vendors
We've built and launched our own startups. We know what's at stake, so we build like the runway is ours.
Proven process, modern stack
A battle-tested methodology built around speed. Cutting-edge tools, AI-accelerated workflows, and a process refined across dozens of shipped products.
Fixed everything
Fixed price. Fixed timeline. Fixed scope agreed up front. The risk sits with us - exactly where it should.
Shipped with Idealize
Real products. Real traction.
And this is just a slice of the portfolio. Dozens more products live, with a lot more success stories behind them.
The 14-day dive plan
Idea to launch, day by day.
Days 1–2
Scope & design sprint
We cut your idea to its sharpest testable core, then design every screen. You approve the exact product before a line of code is written.
Days 3–10
The build
Our engineers ship daily. You watch the product come alive in a live staging link. No black box, no surprises.
Days 11–12
Polish & pressure-test
Animations, edge cases, performance, analytics. The difference between a demo and a product people trust.
Days 13–14
Launch & handover
Deployed to production, app stores submitted, source code handed over. You own everything. Then we help you ship what's next.
What $10k actually buys
Everything a launch needs.
Nothing it doesn't.
Product strategy
We pressure-test the idea and cut scope to what proves it.
Full product design
Every screen designed from scratch. Premium, not template.
Web or mobile app
Next.js for web, React Native for iOS & Android.
Production backend
Auth, database, payments, analytics - wired and live.
Deployment & stores
Live on your domain, submitted to the app stores.
100% code ownership
Your repo, your infra, your product. No lock-in, ever.
Next.js
React NativeSupabaseOne offer. No fine print.
$10k.
14 days.
Fixed price. Fixed timeline. One build slot at a time, so your product gets our full attention. 50% to book, 50% at launch.
Questions founders ask
Before you ask.
A note from the founder
Since year 7, I've been obsessed with building things. In year 8 I built a Wix site that let people download pirated software. I was making money off ads until it got taken down. In year 10 I taught myself Flutter to build a basketball community app. It went nowhere.
Then in year 12, my friend's footy coach asked if I could build him an app. I said yes immediately. That became Trainstop, now the biggest sports recruitment platform in Australia, with over 8,000 athletes and 600 clubs.
Since then I've built a lot of products that went from zero to their first dollar, then their first hundred thousand. Some have hit $200k ARR within a month of launch. Some have gone on to raise millions.
What's funny is I've come full circle. I'm now a startup founder myself, building Superstat, a basketball analytics platform that's hit $240k ARR in three months and raised $120k from Startmate, Australia's biggest accelerator. So I know exactly what it feels like to be on your side of this.
Part of my job is staying on top of the latest technologies so I can leverage them to get your product live and making money as fast as possible. Every day it isn't live is a day you're losing.
If you've got an idea, let's build it.
Sam Hung
Founder, Idealize · Co-founder, Superstat
Start your build
Tell us the idea.
One sentence is enough. We'll reply within 24 hours with honest thoughts on whether a 2-week build is right for it.